New CFD Chief Seeks to Carry on Rodeo

By Associated Press – 29 Nov ’14

The next leader of the Cheyenne Frontier Days Rodeo says he wants to carry on with his predecessor’s good work and the organization’s long-term plans.

Tom Hirsig is about to step down as Wyoming state insurance commissioner. He’s set to become president and chief executive of the “Daddy of ’em All” rodeo starting Jan. 1.

Hirsig says competition from other events will require Frontier Days to study what draws potential customers, including the sort of entertainment acts people want to see.

The Wyoming Tribune Eagle reports Hirsig’s great-great-uncle Charlie Hirsig was a co-founder of Frontier Days. Hirsig says he’s been attending Frontier Days all his life and began working in the arena when he was 10.